Saturday, May 23, 2009
New Fine Art
New images from this series have been posted to the fine art and corporate art sections on my website.
Thursday, May 7, 2009
Crowdsourcing
At a recent business networking event, a prominent businessman explained to me how the iPhone was the “professional” camera of the future… just snap a shot, or some video footage and upload it to Twitter, My Space, Facebook and your marketing is done.
Right. If all you want to do is be another face in the crowd.
One of the latest buzzwords (hype) to come down the pipeline from the various pundits is “Crowdsourcing”. Translated it means open the doors to everyone to produce the product, qualified or not. One of the latest “innovations” in stock photography is to open the door to anyone with a point and shoot camera over 3 megapixels and license the photos for less than a buck. These sites are currently boast of millions of images of models on white backgrounds in duplicate poses. The smiling model with the headset must have been shot and uploaded to these sites at least 100,000 times. The thumbs up pose must be there a million. There are probably well over 20 million websites, brochures, billboards, etc with a version of that same photo.
Economical? Yes. Effective? Hardly. Distinctive? Yeah right.
We live in a world with increasing “noise.” Marketing messages blast through on our cell phones, in our e-mail, any website, social networking site, movie, grocery shopping carts, urinal signs (yes, urinal signs), websites that serve up a barrage of ads as we try to navigate, pay-per-click ads littering our search results, pop-up ads, pop under ads, banner ads, scrolling across your screen as you try to read what’s below it ads, not to mention all the traditional channels. It’s noise, only noise. And just like the hum of the computer fan as I type this, we have have learned to shut it off. We don’t even see it. It is all the same!
Yes, it seems we have to play this game too or we are not even in the crowd. But if we want to win, our message has to stand out. Now, more than ever, our marketing messages have to be distinctive. Images have to cut through the noise, stop the viewer in his/her tracks, leave a lasting impression and motivate the audience to buy your product, or support your cause.
That will never happen with a cell phone snapshot. One well-planned and executed exceptional image is more effective than all the snapshots ever taken. Invest your marketing dollars wisely. Be distinctive, be effective.
Tuesday, March 31, 2009
Fine Art Photography Gallery Show
Timeless and immortal, the spirit passes unseen amongst mere mortals… and that which is real was first an illusion…
“Illusions” is the title of my fine art photos that will be going on display in the Belmar Center in Lakewood, Colorado in the near future. Guided by the above statement, the spirits seen in this body of work are playful, sophisticated, mischievous, sensual and downright sexy at times. Portions of this collection can be seen on MarkStoutPhotography.com in the Fine Art Categories of the Licensing section and are available as limited edition prints both through my website and while on display. More information will be posted on the gallery show in the near future. If you are in the Denver area, please stop in to see the exhibit.
Tags: fine art photography, gallery exhibit, show, lakewood, colorado, art, photography, male, nudes, ghosts, subliminal images, las vegas, sensual, sexy, erotic, muscular, fit, fitness
Wednesday, March 11, 2009
New Fitness Bodybuilder Stock Photos Added
New fitness stock photos have been added to the stock photo library at Mark Stout Photography. To see more of the photos available from this sexy photoshoot, click here.
Tags: bodybuilder, male fitness model, hunk, sexy, sensual, man, male, model, fitness, shirtless, abs, pecs, mucular, outdoors, nude
Tuesday, March 10, 2009
Airplane pilot stock photo series
Tags: pilot, airplane, small, aircraft, airport, man, male, sexy, handsome, aviation, stock photography, stock photo, model